Tag Archives: marketing
6 Jun/19
Do you want to generate more leads, attract more customers to drive traffic to your company’s website, boost brand awareness, provide better customer service, etc.? The more questions you will ask...
4 Sep/12
Few doubt that mobile health has revolutionized medicine, but the channel remains emerging and implementation often...
6 Feb/12
By Sven Larsen (@svenplarsen) Watching the big game last night, I was struck by the diversity of products being advertised. Domain name registration and e-trading as well as the old reliables like...
20 Jan/12
by Jason Brandt (@jasondmg3) Mad Men protagonist Don Draper works in the shows fictional advertising agency, but the challenges he faces are real, and not much different than what many healthcare...
Posted in Social Media
|
Tagged communication, Don Draper, healthcare, innovation, inspiration, Mad Men, marketing, Pharma, Pharmaceutical industry, social media, strategy, Trends
|
19 Jan/12
by Jason Brandt (@jasondmg3) Can two of the hottest organizational and operational trends from the last 20 years Lean Manufacturing and Six Sigma be adapted to pharma? Thats a trick question:...
Posted in Digital Health
|
Tagged analytics, analyze, digital strategy, Education, innovation, Lean Digital Strategy, marketing, Pharmaceutical industry, six sigma, strategy, technology, Trends
|
18 Jan/12
Weve been writing a lot about the case for mobile in healthcare over the past couple of years. And were going to keep writing about it. With one quarter of US adults turning to their mobiles for...
Posted in Digital Health
|
Tagged conference, Conferences, events, Health, Health care, healthcare, marketing, mobile, Pharma, Pharmaceutical industry, strategy, technology, Trends
|
17 Jan/12
Last week Pixels & Pills' editor Briana Campbell had the pleasure of sitting down for a Skype chat (so the quality is a little lower than our normal, professional videos) with Dr. Darshan...
Posted in Social Media
|
Tagged @FDALawyers, #hcsm, Darshan Kulkarni, FDA, FDA Guidance, information, innovation, legal, Legal Issues, marketing, resources, social media, social media guidance, social media guidelines, Trends, Video
|
13 Jan/12
By DJ Edgerton (@wiltonbound) Whod have thought we would see the day? Charlie Sheen leaving TWO AND A HALF MEN. Demi leaving Ashton. Kim Kardashian leaving Kris Humphries (ok that one, I did see...
12 Jan/12
By Sven Larsen These days everyone is familiar with e-commerce. And our more social media savvy readers are probably all clued up on f-commerce (thats Facebook commerce folks). Ive even heard...
Posted in Digital Health
|
Tagged Digital Tools, h-commerce, hcommerce, Health care, healthcare, innovation, marketing, online resources, Pharma, Pharmaceutical industry, strategy, technology, Trends, user needs
|
4 Jan/12
We recently chatted with Paul Simms, Chairman of eyeforpharma, the mastermind behind the ¢‚ǨÀúPharmasuiticus reps YouTube nature "documentary, which you may have seen doing the rounds in...
Posted in Social Media
|
Tagged Digital Tools, eyeforpharma, Health care, innovation, marketing, Paul Simms, Pharma, pharma reps, Pharmaceutical industry, Pharmasuiticus Rep, Sales, sales reps, sales tools, technology, user needs, Video
|
2 Jan/12
by DJ Edgerton (@wiltonbound) The question seems almost nonsensical at first your Twitter followers may be really outstanding people, but theyre not organic chemists or researchers. And your...
Posted in Social Media
|
Tagged Compliance, data, digital strategy, Digital Tools, Education, engagement, epatient, FDA, information, innovation, Legal Issues, marketing, Pharma, Pharmaceutical industry, R&D, research and development, social media, Social network, strategy, technology, Trends, user needs
|
29 Dec/11
Ceci Zak of Sanofi speaks to Alice An at Digital Pharma East, after her presentation on the focus on consumer-centric marketing in pharma. What direction do you think this will take in 2012?...